Saturday, January 21, 2012
You don't see money loaning agencies doing this much of a soft sell these days.
From late 1979, with such a 70s MOR non disco feel to it, comes a series of jingles and spots from the Household Finance Corporation or HFC. Instead of the "if you need cash NOW come here" in your face type style, this is more of a "hey, we're in the neighborhood, and we're here to help, so if you need money come on by" type of approach. That's more my style if I need your services.
The voiceover talent is very interesting here, if you know anything about VO talent. It's Danny Dark!. Yes, that's the name he used in the industry. In addition to doing network TV promos for NBC and voiceover work for Keebler TV commericals in the 70s and 80s, he was also the voice over "Superman" throughout most of the 70s "Superfriends" Saturday morning cartoons that ran on ABC and produced by Hanna Barbera (and at least some of them are now on DVD). His deep baritone with a macho feel certainly fit that role quite well.
It's all the more reason to listen to the Christmas spots on this package. Danny doing a warm and fuzzy type read on "Peace" "Sharing" and "Sounds" really doesn't work in my mind, as he doesn't do warm and fuzzy well. It's just bad casting, but he probably had the contract, so you do what you can.
You can read more about Danny on his page at Wikipedia HERE! OR HERE but if not, enjoy the spot. Some fun 70s nostalgia.
From September 1979, Household Finance Corporation
4th Quarter English
From Tape MCS-32521 (Media Communication Services)
7x60 Various cuts (as below)
# 794-60-1 "Jogging"
# 794-60-2 "Resolution"
# 794-60-3 "Music"
# 794-60-4 "Energy Saver"
# 794-60-5 "Peace"
# 794-60-6 "Sharing"
# 794-60-7 "Sounds"