Beer....it has emotional meaning....well besides getting a buzz on and hurling in a toilet when you so totally wasted you can't stand up straight. No really, say it...MEANING. Put some nice music behind a guy with some echo and a strong "God Bless America" style voice and you take what amounts to a 2-4 to a whole new level. Go on to sing about a "Western Man" living life his own way, and you'll buy into the beer marketing techniques of the 70s instead of the more modern Swedish bikini team style marketing of the 80s, 90s and today (hey, sex sells!) To me, it's just a lot of BS...but still worth a listen.
76 General Radio Busch Beer (US 60 sec radio)
1. Sing Your Own Song
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2. Western Man
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3. Agent
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With the Generic jingles this month, we dig out the station promo LP. This is SOOOO dated, it's delightful to remember a time when commercial radio wasn't the 500 music jukebox universe that it is now. It was important, weather, news, entertainment, it was all there in our ears, without the shock value of Howard Stern. It had class.
Enjoy the jingles.
Side One
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Side Two
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The song is perfect partner while drinking.
ReplyDeletehollywood bistro
I love your blog.
ReplyDeleteI just put up a jingle album on my blog if you are interested
http://mistervinyl.blogspot.co.nz/2012/04/pepper-tanner-jingles-3082-m.html
Cheers Rod
Thanks Jeremy....I think it almost inspires you to drink more....LOL!
ReplyDeleteThanks Rod for the link and mention on your site. I am interested. Tanner put out so many different series over the years, a lot went into the radio station dumpster, you don't see them a lot. I do have what seems to be a large portion of the Media General Trendsetter series from the late 70s and 80s that I actually worked with at a radio station. It's delightfully dated. I may get into transferring some of that stuff at some point, but want to stay with the off the rack jingles for now.