Sunday, January 30, 2011
40 Year old....CHOCOOOOOOLATE!!!!
Well, sorta stale but always enjoyable to the ear.
I don't even remember where this record came from, just found it yesterday and thought it would make a great contribution to the jetsam to end off the month.
I'm sure you know Hershey is a king of chocolate and has been around for almost 120 years. Hershey, PA USA is their headquarters and even give tours of a chocolate factory that a friend of mine went on a couple years ago. More details from their WIKI PAGE if your curious.
It's 1970, and the Hershey company's latest jingles are issued on a record to be played on air. On the flip side, Reese's peanut butter cups also have their new jingles, after being bought out by Hershey just 7 years previous from The H. B. Reese Candy Co. Details on their WIKI PAGE
A lot of advertisers were very anal about the quality of their commericals in the 1960s and early 70s, and thought pressing them on vinyl was the best quality they could obtain on air. They often frowned and discouraged any local radio stations to transfer them to the fairly new broadcast tape cartridge (the father of the 8 track) because the quality was poorer.
Eventually reel to reel tape replaced records for commerical delivery and the standard for airing the spots was broadcast cartridge for decades until computers started to replace carts in the 1990s.
Fortunately, records can't be erased, and we have these sounds for you to enjoy!
Hershey Chocolate/Reese's Peanut Butter Cups
Hershey-Country and Western
Hershey-Rhythm & Blues
Reeses-Country & Western
Reeses-Two Guys-Girl Vocal